The DoubleThink » youtube http://thedoublethink.com The Art & Science of the New Marketing Fri, 10 Dec 2010 20:37:18 +0000 http://wordpress.org/?v=2.9.1 en hourly 1 thedoublethink TV is here http://thedoublethink.com/2010/02/thedoublethink-tv-is-here/ http://thedoublethink.com/2010/02/thedoublethink-tv-is-here/#comments Thu, 04 Feb 2010 23:13:56 +0000 Dimitri http://thedoublethink.com/?p=990 You might have noticed the little video on the top right of our screen.  We will be posting video interviews with interesting people Colin and I run in to. We will be adding more videos over the next few weeks.  You will also be able to find them on our YouTube channel.

 The first video is an interview with the fascinating Dr Carl Marci – the founder of neuroscience company Innerscope.  I wrote about him in a previous post but nothing beats listening to the man himself!

 

 

]]> http://thedoublethink.com/2010/02/thedoublethink-tv-is-here/feed/ 1 YouTube Insights http://thedoublethink.com/2009/11/youtube-insights/ http://thedoublethink.com/2009/11/youtube-insights/#comments Sun, 15 Nov 2009 21:24:10 +0000 Dimitri http://thedoublethink.com/?p=894 Great little demo video on YouTube Insights for Audiences.  This is a fantastic tool that allows you to gain insights into audiences that are interested in various content categories on YouTube.  This goes beyond the traditional demographic insights.  You can look at audiences music tastes, political views, brand preferences and much more.  I can see applications in media planning, insights generation and creative idea generation.   

 

 

This tool turns YouTube into a phenomenal source of insights.

 

 

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